The University of Copenhagen in Denmark has set out ambitious targets for sustainability designed to make it one of the world’s most sustainable universities. The strategy involves a focus on the physical setting (buildings, facilities), using the campus as a living laboratory for the development of tomorrow’s sustainability solutions, and creating a sustainability culture that encourages students and staff to practice sustainable behaviour everyday. More recent goals include a 65% reduction of CO2 emissions from energy consumption and transportation, a 20% reduction in waste and recycling of 50% of waste produced, reduction in the university’s pollution and chemical environmental impact to name but a few. The University’s green accounting shows that since 2006, their sustainability efforts have results in an annual savings of nearly DKK 35 million.