Individuals of all ages are spending time playing highly addictive and simple video games. A growing number of these games aim to help solve bigger challenges in particular in the field of sciences, using individual players to solve tiny bits of the problem and bringing all of these tiny solutions into larger ones.
Students in the Future MBA, as well as the public at large, will have the chance to play a collaborative video game which gives them a chance, using real data, to build new businesses, explore new business models that make more sense for the planet, society and businesses. It will give players a chance to explore what does, or really should make up a successful business and business environment. The game will be open source and free and researchers and students can explore solutions from the game in helping to create new businesses or implement changes to the business environment.